Roger's Radio was started by Roger J. Hill in 1945 in Hastings, Nebraska. The 1960s and 1970s were growing years for Roger's TV and Radio. The company outgrew several locations in this period, and the name was changed to Roger's, Inc. The business moved to their current location at 1035 Burlington in 1973.

Current owner, Jim Hill is proud that his father founded the business on quality service. This tradition has been the backbone of Roger's, Inc. for over 61 years. Roger's Inc. is very proud to be the only independent appliance and electronics dealer in Hastings that has a complete service department in-house.